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Restaurants adapt to life in the thru lane

Infographic

Restaurants adapt to life in the thru lane

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    2 min
Shift to remote work fuels daytime drives, spontaneous retail visits

Infographic

Shift to remote work fuels daytime drives, spontaneous retail visits

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    2 min
A new breed of retail shoppers: remote workers

Article

A new breed of retail shoppers: remote workers

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    5 min
Re-imagining the drive-thru to meet new consumer patterns

Article

Re-imagining the drive-thru to meet new consumer patterns

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    5 min
Four holiday shopping personas to watch (and woo)

Infographic

Four holiday shopping personas to watch (and woo)

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    2 min
Vauxhall drives customers to dealerships with seasonal sales promotion

Case study

Vauxhall drives customers to dealerships with seasonal sales promotion

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    2 min
Peugeot Spain amplifies ad recall and encourages drivers to stop by dealerships

Case study

Peugeot Spain amplifies ad recall and encourages drivers to stop by dealerships

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    2 min
Nothing Bundt Cakes

Case study

Nothing Bundt Cakes entices drivers for an impulse treat

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    2 min
How restaurants can prepare for the busiest travel days of the year

Infographic

How restaurants can prepare for the busiest travel days of the year

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    2 min
Cosmetics brand Kiko Milano drove 307% lift in navigations to stores during reopening

Case study

Cosmetics brand Kiko Milano drove 307% lift in navigations to stores during reopening

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    2 min
Fuel in-store holiday sales by catering to shifting shopper behaviors

Article

Fuel in-store holiday sales by catering to shifting shopper behaviors

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    5 min
Is your restaurant ready for the busiest travel days of the year?

Article

Is your restaurant ready for the busiest travel days of the year?

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    5 min
On-demand webinar: Strategies for the new dining experience

Video

On-demand webinar: Strategies for the new dining experience

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Florence Hardware

Case study

How Florence Hardware stood out in a crowded market

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    2 min
Holiday 2021

Report

What retailers need to know to navigate the holiday season

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    10 min
Trends to Embrace this Holiday Season

Infographic

Four trends to lean into ahead of the 2021 shopping season

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    2 min
Four Trends Shaping the Dining Experience

Infographic

Americans are hungry for out-of-home dining after a year of lockdown

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    2 min
Restaurants Spice Up Their Offerings

Report

Restaurant strategies that are spicing up the new dining experience

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    10 min
Shell spotlights Motorsports partnership to grow its presence in the premium segment

Case study

Shell spotlights Motorsports partnership to grow its presence in the premium segment

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    2 min
Pei Wei

Case study

Pei Wei highlighted curbside pickup options for drivers during the pandemic

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    2 min
Road Trip!

Infographic

Restaurants introduce themselves to road-trippers

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    2 min
Burger King: Traffic Jam Whopper

Case study

Yes, Burger King really did deliver Whoppers to consumers stuck in traffic

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    2 min
Bacio di Latte

Case study

Bacio di Latte saw a 4.5% lift in gelato sales amongst Brazilian drivers

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    2 min
Bennet

Case study

Bennet draws in customers to reopened stores as restrictions lift

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    2 min
Dunkin’: Going Gold

Case study

Dunkin’s award-winning Going Gold campaign raised awareness for childhood cancer

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    2 min
A+ tips for retailers to reach back-to-school shoppers

Article

A+ tips for retailers to reach back-to-school shoppers

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    5 min
How restaurants can reach visitors and locals on the move

Article

How restaurants can reach visitors and locals on the move

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    5 min
Kung Fu Tea

Case study

Kung Fu Tea’s striking message turned nearby drivers into customers

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    2 min
Perrier

Case study

CPG brand, Perrier, boosted in-store sales by 16%, while increase sales value by 17%

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    2 min
Cheetos

Case study

1.8M+ drivers drove with Chester’s voice in Cheeto’s in-car campaign

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    2 min
As spring shopping fever surges, here's how to bring customers to your door

Article

As spring shopping fever surges, here's how to bring customers to your door

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    5 min
Successful restaurants put tech innovation on the menu

Article

Successful restaurants put tech innovation on the menu

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    5 min
McDonald’s: Adapts Swiftly

Case study

McDonald’s made fast food faster by letting customers order ahead in Brazil

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    2 min
BMW

Case study

BMW’s brand awareness campaign broke down barriers to EV ownership

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    2 min
Help shoppers create a day fit for the mothers in their lives

Article

Help shoppers create a day fit for the mothers in their lives

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    5 min
Putting your restaurant on the map as consumers venture out

Article

Putting your restaurant on the map as consumers venture out

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    5 min
Wingstop

Case study

An always-on strategy kept WingStop top-of-mind for drivers in Mexico

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    2 min
Pigman's BBQ

Case study

Outer Banks favorite, Pigman’s BBQ, grew in 2020 by embracing digital

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    2 min
Shell Helix

Case study

Shell Helix promoted points of sale for high-performance motor oil

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    2 min
Vita Coco

Case study

Beverage giant, Vita Coco, bridged the gap between digital and out-of-home

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    2 min
Volkswagen Commercial Vehicles

Case study

Volkswagen improved brand sentiment, and drives highest brand consideration in years

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    2 min
Danone: Light & Free

Case study

Light & Free yogurt launch increased Danone sales +6%

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    2 min
Vanish

Case study

Hygiene brand, Vanish, tailored campaign messaging to on-the-go consumers

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    2 min
How Retailers Can Prepare for an Unprecedented Back-to-School Shopping Season

Infographic

How retailers managed a unique 2021 back-to-school shopping season

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    2 min
The Road to Revenue

Infographic

How to get local diners into your restaurant

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    2 min
Main Street Goes Local

Infographic

As people’s locales change, businesses manage an influx of new neighbors

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    10 min
Stay the Course

Report

How in-car advertising fuels retail growth

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    10 min
The UK Will Move Again

Article

How to remain a destination brand as the UK starts moving again

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    21 min
The Total Economic Impact™ of Waze Ads

Report

Forrester: The cost savings and business benefits enabled by Waze

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    10 min
Discover Why Top Marketers Value On-The-Go Consumers

Report

Forrester: Intercept consumers on the go with digital out-of-home ads

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    10 min
Industry Spotlight: Consumer Packaged Goods (CPG)

Report

Forrester: CPG marketers use digital OOH to drive brick-and-mortar growth

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    10 min
Industry Spotlight: Quick-Service Restaurants (QSR)

Report

Forrester: Restaurants turn to digital out-of-home to increase footfall

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    10 min
Industry Spotlight: Retail

Report

Forrester: Retailers reach for consumers in the last mile, when they’re poised to act

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    10 min
3M

Case study

3M partnered with Waze to drive back-to-school shoppers to key retail partners

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    2 min
A/CPro

Case study

A/C Pro let drivers know a ‘cooler’ journey could be closer than they think

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    2 min
Air France

Case study

Air France promoted its weekend Hop! card along drivers' vacation routes

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    2 min
Autogrill

Case study

Autogrill drove 28K navigations to stores using seasonal offers

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    2 min
AutoNation

Case study

AutoNation went digital to reach new drivers in new ways

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    2 min
Basilic & Co

Case study

Pizzeria, Basilic & Co., reached 2.2M+ hungry drivers in France in a matter of months

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    2 min
Bank Mandiri

Case study

Bank Mandiri used celebrity voice navigation to reach on-the-go millennials

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    2 min
Bealls

Case study

Florida’s Bealls stores generated 13.5K+ navigations with tourist campaign

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    2 min
Burger King: Master Burger

Case study

Here’s how Burger King used targeted ads to launch their Master Burger

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    2 min
Carrefour

Case study

Carrefour’s Black Friday ad strategy drove a 33% bump in weekly visits

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    2 min
Citroën

Case study

Citroen created a ‘clickable’ radio campaign to promote automobile sales

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    2 min
COVID Clinic

Case study

COVID Clinic helped nearby drivers locate rapid testing pop-up sites

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    2 min
California Office of Traffic Safety

Case study

California’s Office of Traffic Safety keeps roads safe with innovative reminders

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    2 min
Danone: Alpro Caffè

Case study

Danone drove 6M+ impressions to new Alpro Caffès

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    2 min
Decathlon Back-to-School

Case study

Decathlon boosted their always-on strategy for back-to-school season

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    2 min
Domex

Case study

Domex turned roadside Manila bathrooms into Domex Certified clean toilets

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    2 min
Dunkin’: Order Ahead

Case study

Dunkin’ Donuts offered on-the-go drivers ‘order ahead’ options

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    2 min
Ecosystem

Case study

Ecosystem reached drivers near recycling points and drove 13K collections

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    2 min
Fastweb

Case study

Fastweb drove an 8% lift in navigations to stores Italian cities

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    2 min
GTMA

Case study

GTMA helps local students find affordable housing

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    2 min
Hering

Case study

Hering drove a 13% lift in sales leading up to Father’s Day

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    2 min
HomeSpotter: Daniel Gale

Case study

Real estate brokerage, Daniel Gale Sotheby's, increased visits to open houses on the map

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    2 min
HomeSpotter: Houlihan Lawrence

Case study

Real estate brokerage, Houlihan Lawrence, increased awareness of open houses among high-earning buyers

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    2 min
Homesnap

Case study

Pins alerting buyers to open houses helped Homesnap agents stand out

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    2 min
Hyundai

Case study

Hyundai helped 14 million French drivers find EV charging stations

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    2 min
ibis

Case study

French hotel brand, Ibis, quantified Waze’s ability to drive bookings

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    2 min
Intermarché

Case study

French grocer, Intermarché, broke ground by making the radio clickable

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    2 min
Jumpcrew

Case study

JumpCrew drives measurable impact to brick-and-mortar locations

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    2 min
Kavak

Case study

Used-car startup, Kavak, went digital to drive traffic to new locations

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    2 min
Ken’s Carpets & Flooring

Case study

Ken’s Carpets & Flooring connected with local drivers as they passed the store

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    2 min
KwikFit

Case study

Kwikfit linked in-car ads to billboards to offer drivers free safety checks

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    2 min
Le Mesturet

Case study

Le Mesturet sought diners who wanted a Parisian bistro, not just a restaurant

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    2 min
Lincoln

Case study

Lincoln encouraged drivers to “embrace the moment” through an immersive in-car experience

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    2 min
McDonald’s: OOH

Case study

McDonald’s turned Dollar Menu & breakfast deals into restaurant visits

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    2 min
Mojo Coffee

Case study

Location Personalities turned Mojo Coffee drive-bys into drive-through sales

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    2 min
Motiva - 76

Case study

Motiva reintroduced the iconic 76® brand to drivers across the eastern US

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    2 min
Mutuelle du Mans Assurance

Case study

Insurance company, Mutuelle du Mans, generated an average of 1K navigations per day

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    2 min
Ovomaltine

Case study

Ovomaltine offered a new breakfast choice to drivers on the map

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    2 min
Pertamina

Case study

Energy company, Pertamina, targets millennials, generating 17.6K navigations

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    2 min
Petz

Case study

Petz, Brazil’s largest pet shop chain, drove 22% increase in store visits

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    2 min
Petrobras

Case study

How Petrobras reached drivers efficiently during the holidays

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    2 min
Peugeot

Case study

Waze Ads helped connect Peugeot with French Wazers on-the-go

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    2 min
Quick

Case study

Quick pitches new Intense Cheese menu options to nearby drivers

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    2 min
SFR

Case study

French telecom, SFR, drove foot traffic by promoting Xiaomi products

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    2 min
SPAR

Case study

Scandinavian C-store, SPAR, increased product sales by 26%

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    2 min
Škoda

Case study

Czech auto dealer ŠKODA generated 13% growth in dealership visits

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    2 min
SpotHero

Case study

Parking reservation service, SpotHero, increased brand awareness amongst drivers at SXSW

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    2 min
Toyota

Case study

How Toyota spread the word about Yaris and Aygo “city” vehicles to urban markets

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    2 min
Vittel

Case study

Vittel added the Fruits Bio Infuses brand to France’s summer driving routine

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    2 min
Volkswagen: 2Share

Case study

Volkswagen spread the word about its 2Share rental program to drivers in Italy

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    2 min
Volkswagen: Put it on Waze

Case study

“Put It On Waze” campaign helped Volkswagen reach Brazilian drivers

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    2 min
Wall's

Case study

Wall’s saw an 3.3% lift in ice cream sales amongst Indonesian drivers during Ramadan

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    2 min
Walmart

Case study

Walmart’s omnichannel experience linked digital impressions to store visits

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    2 min
Yates Cider Mill

Case study

Yates Cider Mill raised local brand awareness during peak cider season

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    2 min

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